Comfort Works
Social Media Specialist
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur•Full-time
About the Job
The Role:
We are looking for a Social Media Strategist to join our team at Comfort Works. In this role, you will be responsible for developing and executing our social media strategy to enhance brand visibility, engage our community, and drive customer acquisition. You will be the voice of Comfort Works on social platforms, crafting content that resonates with our audience and aligns with our brand values.
Key Responsibilities:
- Strategy Development: Develop and implement a comprehensive social media strategy aligned with Comfort Works' goals, targeting key platforms such as Instagram, Facebook, Pinterest, and emerging channels.
- Platform Management: Oversee the day-to-day management of our social media platforms, including Instagram, Facebook, Pinterest, and emerging channels.
- Social Media Campaigns: Plan, execute, and optimise social media campaigns to drive brand awareness, traffic, and conversions, while analysing performance metrics to refine strategies.
- Content Creation: Collaborate with the creative team to produce high-quality, engaging, and visually appealing content, including images, videos, and written posts that reflect our brand’s tone of voice and aesthetic.
- Community Engagement: Manage and grow Comfort Works’ online community by actively engaging with followers, responding to comments and messages, and fostering a sense of connection and loyalty.
- Influencer Partnerships: Identify and collaborate with influencers and brand ambassadors to expand our reach and strengthen our brand presence.
- Performance Analysis: Regularly track and report on social media performance using analytics tools, providing insights and recommendations for improvement.
- Brand Consistency: Ensure all social media content is consistent with Comfort Works’ brand voice, style, and messaging guidelines.
The Requirements:
- Minimum of 3 years of experience in social media management, preferably within the e-commerce or home décor industries.
- Strong understanding of major social media platforms and their features.
- Ability to analyse data and translate insights into actionable strategies.
- Strong organisational and multitasking skills with the ability to manage multiple projects simultaneously.
- A passion for creativity and innovation in social media content, with a keen sense for design and aesthetics.
- Excellent communication skills and the ability to work collaboratively within a team environment.
- Ability to thrive in a fast-paced, dynamic environment and quickly adapt to changing trends and priorities.
- A genuine interest in home décor, interior design, and sustainability is a plus.
The Company:
Comfort Works is a globally recognized E-commerce brand that manufactures custom sofa covers for furniture brands such as IKEA, Muji, Pottery Barn, West Elm, Crate and Barrel and many more.
After 10 years in the business and 1 million homes covered, we still maintain our customer first philosophy and our 5 star rating.
Perks and Benefits:
- Competitive Base Salary with attractive benefits package.
- Hybrid working arrangements (3 days in office, 2 days WFH).
- Strong career progression opportunities.
- Work in an environment that values trust and autonomy
- Company Laptop & all the latest gadgets.
- Parking Allowance & MRT near the office.
- Casual Working Environment with snacks and a swimming pool.
About Comfort Works
Comfort Works aims to breathe new life into all of the world’s living space; we do it by creating beautiful, handmade slipcovers that rejuvenate old and tired sofas. Tens of thousands of customers around the globe use our slipcovers to amplify their delight towards their homes. It’s our mission not to just refresh their living space, but to make them fall back in love with it. If this mission speaks to you, join our team today.